Wondering if they're still going to Dick's now that their guns are gone
Dick's is crushing it?... That's the shocking takeaway after Dick's Sporting Goods' sales jumped 6% last quarter. Looks like the CEO's actions following the 2018 school shooting in Parkland, Florida, boosted support for the big box chain.
Biking shorts, a soccer ball, and a rifle... Casual browsers of Dick's stores could be surprised to find guns and ammo in aisle 6. At first, removing guns wasn't a clear winner or loser for Dick's bottom line:
Dick's Sporting Goods is growing?... Just like that, this earnings report helped re-write Dick's narrative for investors. Like Target, Dick's stock has totally outperformed the rest of the stock market, rising 50% so far this year. Despite online shopping and subscription boxes, Dick's is hanging around, and you're going in for sweat-wicking gear.