Hey Snackers,
Regular cats and regular waiters are so 2019. 2020 is already bringing us adorable robot cat waiters.
Fresh after falling on Middle East tensions, markets bounced back to start the week — and demand for "safe haven" investments jacked gold prices up to an almost 7-year high.
Prime real estate... Walmart is Earth's biggest retailer — Now SmileDirectClub will sell its mouth-flattering goods exclusively on Walmart's website and across its 3,800+ US stores. One of the worst IPOs of 2019, SDC shares popped 25% on news of the partnership. The awkward part? The partnership doesn't even include their core product.
More like Smile InDirect... SDC's strategic move to go off its own website and into another retailer isn't totally fresh — its online-first, direct-to-consumer cousins made similar moves: Casper mattress, Harry's razors, and Quip toothbrush all now sell in Target stores. But SmileDirect's the only one to keep its core product to itself.
This is SDC's top-of-funnel strategy... How do you warm people up for a bigger commitment, more expensive core product? Offer them gateway goods instead. SDC's main teeth-straightener costs nearly $2,000. An SDC electric toothbrush in color "blurple" costs just $25.
More than late night drunchies... Yum! Brands announced Monday that it's buying California-based Habit Restaurants, causing the burger chain's shares to surge 33%. You know Yum as the owner of fast food go-tos KFC, Pizza Hut, and Taco Bell (AKA, Ken-taco-hut) — this is its 1st acquistion of a stand-alone fast-casual chain since going public in '97. We fried up the history:
The burning question on everyone's lips... Why Burgers? Why Now? The answer: Because fast-food needs fast-casual. When you think fast-casual, you picture harvest grain bowls that you pay for at the counter (after loading up on free toppings). But burgers are part of the fast-growing segment too:
"Protect Life"... That's the bold mission that greets you at Axon Enterprises. The inventor of the taser also makes body cameras and sells both to police with hopes that fewer uneccesary deaths happen. Now Axon finds itself in court for a different reason — its suing the government for demanding it break itself up.
You don't like DMV requests... (this one's worse). The government's request is so soul-crushing for Axon that it's suing. The taser-creator believes this is government overreach and that there's still plenty of competition in body cameras. The CEO crafted a whole blog post about it, and the company outlined its side of the story.
The opposite of cuffing season... For years, it's been open-season for companies to mega-merge with each other, creating monopoly-ish dominated industries. If a Democrat becomes president, they may call for breakups in the industries below, and these breakups could follow the Axon playbook.
Disclosure: Authors of this Snacks own an option of SmileDirectClub
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