Hey Snackers,
FYI, it's National Intern Day (not sure about paid vs. unpaid, but someone deserves a free lunch).
Both the S&P 500 and Nasdaq hit fresh record highs yesterday — and earnings-palooza continues today with Google, Amazon, and Starbucks.
Fun fact... Facebook's stock price is just 5.5% away from its record high. That's despite Wednesday's big official settlement with US regulators for handing over 87M users' personal details to Cambridge Analytica.
Facebook knew this was coming... So it guestimated back in April for investors that a $3B-$5B fine was coming. It even put money aside to prep for the government's hammer. A+ for FB's forecasting department.
BTW, Facebook also announced profits. Big ones... In the Western world, we're obsessed with Facebook-owned Instagram, which doesn't have Zuck brand baggage. In the rest of the world, Facebook's rep is fine and people use WhatsApp and Facebook at a carpal tunnel-inducing pace. Facebook's investigations aren't over, but they've barely slowed it down so far. Here are the Q2 highlights.
How many hogs does it take to make a breakfast sandwich?... Trick question. At Dunkin', it's none for the newest addition. Through a partnership with plant-based Beyond Meat, the coffee icon is piloting a meat-free sausage sammie. It hits 163 Manhattan locations next Wednesday (yes, there are that many there), joining fellow chains Hardee's, Carl's Jr., and Tim Hortons by putting Beyond on the menu.
2 key ingredients... highlight why this particular partnership is special for both brands.
“It takes a lot of money to buy a Tesla — It takes $4.29 to buy this. And you can basically be making the same statement about who you are, what you care about, where your values are.”
Dunkin’ is America's food democratizer... The chain takes exclusive trends and brings them mainstream. Case study: espresso. After Starbucks and your local obscure-bean artisan coffee shop dominated unpronounceable espresso options, Dunkin' jumped in last year — now it's trained 100K employees on 9K espresso machines to make sub-$4 lattes. It's the same goal for plant-based meats.
95K brand new Tesla owners are happy... Shareholders not so much. Tesla stock dropped 13% after Elon announced that all those cars sold in the 2nd quarter cost the company more than they sold for — a loss of $408M last quarter. We're here to explain how a record quarter of sales could be so 😔.
Tesla is eating itself... Cannibalization. It's an aggressive term for when one of your products is so good that it's eating sales of another. For a while, Tesla's only models were the high-end S and X, starting at $72K and $77K. "High-end" translates to "I-don't-care-how-much-it-costs" customers, which translates to profits. Now Tesla's pushing its cheaper Model 3 (starting at $39K) to become the 1st mass-production electric car company — and the 3 is eating S sales.
The Model 3 is too good... That's the problem. Styles, looks, performance — Squint your eyes and the Model 3 looks like a Model S. But it's way cheaper. Companies can avoid cannibalization by clearly differentiating products to make the more expensive one objectively better. Now Tesla needs to learn how to not just sell a ton of cars, but do it profitably.
Disclosure: Authors of this Snacks own shares of Tesla, Amazon, and Beyond Meat.
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