Your 2-year-old iPhone is ancient... Nintendo measures time differently — the 120-year-old Japanese electronics icon (founded in 1899, originally making playing cards in Kyoto) is convincing customers it's still fresh with the Switch Lite. The stock rose 3% on word of the next version of its best-selling gaming device.
Smaller, cheaper, no TV... Although it sounds like a downgraded hotel room, we're talking about the new Switch. The revolutionary design of the original Switch let you play on a handheld screen or on TV. This one's purely for the go (convenient, but limiting) — and $200, instead of $300. The yellow, gray, and turquoise options that this Game Boy descendant comes in are delightfully Pikachu-ish.
Nintendo thrives on blockbuster consoles... Super Nintendo, Game Boy, N64, and Wii are different chapters of Nintendo's dynasty. But the Switch has sold a shocking 34.7M units in the two years since its launch, generating 85% of Nintendo's revenue over that time. And the stock's up 48% in those two years as it plays along with it.