But does this affect our rating?... Uber's experience studying abroad in London hasn't been fun — It lost its license (twice) and has been blamed for "a pattern of failures." Last November, Uber appealed so that it could keep operating royally in its biggest Euro market (3.5M riders, 40K drivers). This week it finally got a breakthrough:
Things got sketchy in-app... Uber was originally de-licensed in London because unauthorized drivers were still able to use the app (you expected Timmy in the Honda Civic, but Tammy rolled up). That happened on 15K trips. Now Uber has installed AI facial recognition to make sure Timmy is actually Timmy.
Uber's transformation is complete... The Uber of today is dramatically different than the pre-IPO Uber of years ago. Since going public in May 2019, Uber has invested in self-betterment — This big legal win in London represents a return on those investments.