Welcome to the Hotel Starry-fornia... such a lovely space. Virgin Galactic stock soared 28% yesterday, following the space tourism company's successful spaceflight test over the weekend. ICYMI: Virgin's trying to vacation-ify space travel. Think: restaurant bookings on the International Space Station (we're thinking spaghetti Apollo-gnese).
One small step for man... One giant leap for Virgin's "Future Astronauts," as it calls prospective customers. The flight was a critical step for Virgin's space tourism program, which aims to launch early next year. Virgin's mission is to become the "Spaceline for Earth." It hates that only 600 humans have left Earth’s atmosphere, and wants to "open space to everybody." But Richard Branson has some intergalactic competition from other famous billionaire entrepreneurs (it's a theme with space companies)....
The space tourism race is on... And there may not be plenty of room at Hotel Starry-fornia. NASA is leaning on private companies to help it commercialize space. But when it comes to space travel, the fastest out the gate (read: out of Earth's atmosphere), may have the biggest advantage. Space tourism could be a major market one day — and the companies breaking in early could gain a longer-term advantage.