Forward to your 1 friend who will actually get these... For a cool $380, they too can strut around in a pair of Snap's Spectacles 3. A limited number go on sale here in November, featuring a new HD camera to create depth perception as you semi-creepily record everyone around you. We consider the design pseudo-Coachella-geek-hipster chic.

If at first you don't succeed... spend a lot of company resources to try 2 more times. Here's the social network's timeline/quest to add hardware to its app success:

• Spectacles 1 (2017): A $130-per-pair costly mistake — Snap sold them via pop-up vending machine, but made way more glasses than the 150K that were actually sold, costing it $40M.
• Spectacles 2 (2018): A $150 thinner mistake — Snap made the glasses narrower and waterproof, but they didn't catch on, either.
• Spectacles 3 (Now): A $380 potential mistake obsessed with augmented reality — It definitely prices out most of Snap's teen userbase, but 3D filters make your walk to work look actually interesting.

iTariffs... President Trump announced them just 2 weeks ago. With everything else already tariff'd, the US planned to tax the remaining $300B worth of consumer products made in China starting September 1st — including the iPhone. Yesterday, he said nevermind: waiting until December 15th for most new tariffs so American shoppers can have a Merry Christmas.

Teachers hate procrastination... Markets don't. The tariffs were essentially a 10% tax that would hurt profits for companies manufacturing in China, while raising prices by 10% for everybody. Here's who wins with Tuesday's sudden flip:

• Apple: Shares popped 4% because iPhones and MacBooks won't get 10% more expensive until after most holiday shopping is done. Made in China AirPods, the Watch, and HomePod still get hit on September 1st, though.
• Mattel & Best Buy: The stocks rose 5% and 6% as Made in China action figures and speakers will remain tariff-free through the holidays.
• Nike: Sneakers were also on the exemption list, so the swoosh jumped up 2%.

Distance makes the heart grow fonder... Or something like that. Take CBS and MTV/Nickelodeon-owner Viacom. The two media legends split 13 years ago — and then, like Ross and Rachel, they spent the past 3 years (slowly) flirting over whether to get back together. Now the deal has officially been reached, and these are the primetime numbers:

• $28B: The combined revenue of the Brangelina-esque new "ViacomCBS."
• 140K & 3.6K: The combined number of TV episodes and movies the new company will own.
• 4.3B: The incredibly massive global reach of TV subscribers ViacomCBS claims to have.
• 61% vs. 39%: When the deal likely closes at the end of the year, CBS shareholders get 61% of the new company, Viacom shareholders get 39%.

Family Matters... The Redstone family ran Viacom until 2006, when it made sense to split off CBS as a separate company. But now that YouTube, Netflix, and social networks are eating into both companies' profits, a re-merger seems prudent. Media heiress Shari Redstone wanted to reunite, but former CBS CEO Les Moonves was against it — now that he's been pushed out for alleged sexual assault, Shari gets her family reunion.

• Fresh: Domino's decides to embrace e-bike pizza delivery all by itself (no 3rd-party delivery apps) — and it's hiring
• Chilled: Coca-Cola is releasing aluminum Dasani water bottles over the next year (but it's still making the plastic ones too)
• Unveiled: Allbirds pioneered direct-to-consumer sneakers — now its first non-shoe product is...socks (with an entirely new material: "Trino")
• Overheard: Spotify is kicking its podcasting fix up a notch: it officially released "Spotify for Podcasters" to give creators valuable audio data
• Hungry: Tilray, the Canadian pot company, dropped after its earnings, but acquiring a hemp food company helped pump sales up 371%

• Earnings from Canopy Growth, Canada Goose, Cisco, Macy's, and Luckin Coffee

Disclosure: Authors of this Snacks own shares of Luckin Coffee and Amazon

20190813-926730-2794277