But does it have Ludicrous mode?... Ford is working on an electric version of its classic Transit model. The nearly-windowless van reminds you of a sketchy UberPool — it's actually the top-selling van in America, used by companies for jobs like plumbing and delivery. Now Ford wants to give it some sex appeal...
It's not just about electric wheels... Ford's also making a subscription play with digital add-ons to help customers track and manage their fleets. Currently, it charges $20 to $25 per vehicle/month for those services. It's expanding those offerings with the new e-fleets:
Subs could be Ford's future profit puppy... With recurring revenue from digital subscriptions, Ford can continue to profit off your purchase even after it sells you the car. Companies are obsessed with data because it helps them run more efficiently: if Ford can save companies money with these connected data services, companies could be willing to pay extra.