Life could be a screen... Apple's seeing to it. The Fruit already killed the audio jack and the home button (RIP). Now, don't expect free headphones or even a charger to come with the biggest iPhone screen ever (FYI, Apple measures screen sizes diagonally). The new iPhone 12 lineup:
- Pro Max: Beats every iPhone with its big screen energy. At 6.7-in, it's larger than half an iPad. It's also the priciest of the 12s, starting at $1,099.
- Pro (no Max): For normal-sized hands, there's the $999+ 6.1-in screen Pro.
- Normie: The base model also has a 6.1-in screen and starts at $799.
- Mini: This adorable $699 model has a 5.4-in screen for that back-pocket fit.
Throw some wheels on it... And you've got yourself a self-driving iPhone. Unlike the two-eyed Normie and Mini, the Pros have three cameras. But the Pros also have lidar sensors, which shine lasers at objects to measure their distances.
- It's the same tech that self-driving cars use to build out 3D maps of environments (to avoid plowing into a tree).
- Apple's using it for augmented reality (AR), so that you can move digital furniture around in your new room, or put your friends' Snap filters to shame.
This could be the biggest wave of iPhone upgrades... iPhones used to make up 70% of Apple’s revenue. Last quarter, they made up just ~44% of total sales. But now all four iPhone 12 models are 5G-enabled. That faster tech could convince millions to cave for better streaming, chatting, and browsing (which we're doing more than ever).