Hey Snackers,
When you don't want to smile with your mouth, you smile with your eyes — aka: smize. Tyra Banks, the queen of smize-ing, has launched her own ice cream: Smize Cream.
Stocks rose to fresh records yesterday, as investors geared up for earnings season. Big Banks are kicking it off this week.
RIP skinny jeans... When you realize that skinny jeans are no longer in fashion — a year too late. Levi sales plunged last year as we forgot what waistbands feel like (#legging-life). Last quarter, the company that invented blue jeans made a big comeback.
Mom jeans FTW... While the days of 24/7 sweats are behind us, consumers are now seeking sweatpansy qualities in going-out clothes. Call it a pandemic hangover: the quest for comfort has carried over to jeans. Levi's CEO said that baggier fits made up nearly half of both men’s and women’s sales last quarter, a major shift from two years ago. Case in point: "balloon pants" are sold out.
The real opportunity isn't the trend... it's the spillover trend. The skinny jean era has passed, and we've entered a "New Denim Cycle." But the big opportunity isn't changing waistlines or styles — it's the spillover potential of those trends. First you change the cut of your jeans — then you change your tops, jackets, and shoes to match (boots don't pair well with a tapered ankle). The data confirms it: Nine in 10 shoppers plan to revamp their wardrobes. Apparel retailers could benefit.
Subway, refresh... Doesn't sound right. This week, Subway launched an “Eat Fresh Refresh” campaign to win customers back from fast-casual competitors like Chipotle. Subway once set the sandwich bar high by pioneering a healthy, customizable sammie menu. But sales have been slipping for years as consumer tastes shift. Enter, Refresh:
Biz strategies get stale, too… Subway's “healthy” fast food was out-innovated by competitors like Chipotle, that offered premium ingredients and convenient ordering in addition to customizable, "fresh" meals. The pandemic hit Subway hard, since it had few delivery and drive-through options for contactless orders. Meanwhile, competitors saw digital orders more than double over 2020. Subway has also struggled with:
Innovation is always in season… and even huge, global chains like Subway lose business when they don’t pay attention to changing tastes. Subway relied on its early “Eat Fresh” success for years, even as its reputational lettuce wilted. Now, Subway is trying to win customers back with e-orders and avocados (good fat). But its competitors have already taken a big bite out of the fast-casual market.
Authors of this Snacks own shares of: Tesla
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